Pizzanista! brings seditiously delicious pizza to Southern California, made from fresh, all-natural ingredients. Founded in 2011 by legendary professional skateboarder Salman Agah, art consultant Price Latimer and her brother—investor Roby Latimer—Pizzanista! blends the historic flavor and thin-crust style of New York pizza with California’s abundance of fresh produce and small-batch ingredients. Family-owned and operated, Pizzanista! features traditional hand-tossed pizza dough made fresh daily using 200-year old sourdough cultures from Naples, hand-milled marinara sauce made from California tomatoes, innovative pizza toppings and farm-fresh salads. Dine in, take out, delivery and pizza by the slice are available.
Pizzanista! recruited renowned chef, pizza maestro and friend, Steve Samson (of Sotto), to help develop its distinctive homemade recipes. Dedicated to serving only the highest-quality, fresh ingredients, Pizzanista! strives to use locally-grown produce and humanely-raised meats whenever possible. Creative and irreverent weekly specials are available (including the infamous Macaroni & Cheese Pizza on Sundays), as well as vegan, vegetarian and gluten-free options.
Pizzanista! has established itself as a beacon of celebratory, imaginative, unpretentious dining. The flagship pizzeria is located in a pre-World War I building in the Arts District of Downtown Los Angeles, next door to Tony’s Saloon, amidst warehouses, taco trucks, artist studios and residential lofts. In 2015, Pizzanista! opened its second location in a renovated 1911 Craftsman bungalow in the Hellman Street/Craftsman Historic District of Long Beach. The owners of Pizzanista! are firm believers in the potential of these vibrant and eclectic neighborhoods, having lived in the Arts District since 2004 and Long Beach since 2015.
Pizzanista! has been featured in esteemed national and international press outlets such as VOGUE, GQ, The History Channel, The Food Network, CNN, CBS, Los Angeles Times, LA Weekly, Lucky Magazine, Los Angeles Magazine, Time Out, VICE Munchies: Chefs’ Night Out, Buzzfeed, Grubstreet, Thrillist, Eater LA, Complex Magazine, Refinery 29, LA Downtowner, Grind Magazine (Japan), Ollie Magazine (Japan), Popeye Magazine (Japan) and Slider Magazine (Japan).
Pizzanista! has hosted guest chef nights and artistic collaborations with world-renowned artists, brands and athletes such as Vans, Patagonia, Nike, Volcom, Mark Gonzalez, Christian Hosoi, Glen E. Friedman, Estevan Oriol, Mister Cartoon, Steve Caballero, Neckface, Printed Matter Inc., The Hundreds, The Berrics, Rob Dyrdek’s Street League, Girl/Chocolate Skateboards, Thrasher Magazine, Deathwish Skateboards, Deus EX Machina, Brothers Marshall, Keep-A-Breast Foundation, Our Open Road and more.
Stay tuned for more upcoming guest chef nights and culinary/artistic collaborations. Pizzanista! looks forward to serving you!
ABOUT THE OWNERS
Salman Agah was born in 1972 in Washington, D.C., and started skateboarding at the age of 5. Upon returning to the U.S. after living in Iran and Europe, his family settled in San Jose, CA. At the age of 16, Stacy Peralta spotted Salman, who began riding as a sponsored amateur for Powell Peralta. He joined the Powell team in 1989, then went on to skateboard professionally for Real Skateboards from 1990-1994 and The Firm Skateboards from 1995-2000. He has been sponsored by Black Label Skateboards since 2000. During his career as a professional skateboarder, Salman has made significant contributions to the progression of the sport, specifically pioneering switch stance. He was voted Thrasher Magazine’s Skater of the Year in 1993, Transworld Skateboarding’s Most Influential Skater of the Decade in the 1990’s and Big Brother Magazine’s Most Beautiful Skater. From 1993-2001, Vans produced the Salman Agah Signature Shoe. Over the years, Salman has traveled the world extensively skateboarding, touring throughout the U.S., Canada, Asia, Australia, Europe, and Central and South America. He participated in the Vans Warped Tour from 1994-2000, was an X-Games Competitor in 1997 and a World Cup of Skateboarding Judge from 1995-1998. Embracing his entrepreneurial spirit, Salman established The Skaterade Beverage Co. in 2003, an internationally-distributed refreshment specially formulated for skateboarders, and in 2007, teamed up with skateboard photographer, Mike Ballard, to form SkateBook, a quarterly, hard-bound 350+ page coffee table book. Salman now occupies his time co-owning and operating Pizzanista!, skateboarding, surfing, running marathons and riding motocross.
Price Latimer was born and raised in Texas. She received a B.F.A. from the Rhode Island School of Design, and has also completed courses at Parsons School of Design in Paris and Brown University, as well as pursued studies abroad in New Zealand and Mexico. After relocating to Los Angeles in 2000, she worked in blue chip art galleries, as manager of the innovative Italian furniture company, Kartell, then ran her own P.R. company focusing on creative public relations for the fashion, art and design industries. From 2005-2013, she was an independent art curator and consultant specializing in emerging and contemporary art for private residences, collections and public spaces. Price currently focuses on the aesthetic components of Pizzanista!, and enjoys collecting wearable and non-wearable art and traveling to captivating locales.
Robert W. “Roby” Latimer, Jr. graduated from Vanderbilt University with a B.S. in Economics. In addition to being chief financial officer at Pizzanista!, he is currently a Partner with Adobe Equity Group, LLC, based in San Antonio, TX. He joined Adobe Equipment in 2005, focusing on acquisitions and divestitures. Prior to joining Adobe Equipment, Roby worked for Tesoro Corporation, a Fortune 150 company, as an analyst in the Merger and Acquisitions department. Roby is an avid outdoorsman who enjoys traveling, archery, fishing and playing golf.